Designing structured systems for better decision-making.

UI/UX Designer with 4+ years of experience designing B2B systems for real users — across retail, analytics, and admin ecosystems.

Selected Work

Simplifying B2B ordering in low-literacy retail environments

Redesigning a B2B tool app to reduce dependency and increase in-app task completion.

User ResearchCognitive LoadMobile UIWireframing Design

Designing for how managers think

Creating a dashboard that aligns with mental models and reduces cognitive friction.

Dashboard DesignResearchInformation Architecture

When billing is more than money

Exploring how billing platform features can unlock business opportunities.

Systems ThinkingProduct DesignAdmin UI

About

Designer who works in the field, not just the studio.

I'm a UX/UI Designer with 4+ years of experience designing B2B systems for real users. I spend my career as the sole designer on Aquotis Labs, working across multiple users, stakeholders, and environments.

With a Computer Science background, I approach design as system thinking, understanding how different pieces interlock and behavior affect user experience. Currently pursuing a Master's in interaction design to deepen my knowledge of user psychology and ethical implications of design.

Profile

Skills & Tools

Design

  • UI / UX Design
  • Design Systems
  • Information Architecture
  • Wireframing & Prototyping
  • Cognitive Load Design
  • Design Systems

Research

  • Field Research
  • User Interviews
  • Usability Testing
  • Journey Mapping

Tools

  • Figma
  • Miro
  • Maze
  • Framer
  • Jira